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All portable freestanding signs (including "A-boards") require a sign permit, but often can be approved at the staff level if they meet guidelines for size and materials. Only one portable freestanding sign is allowable per business (even if located on private property), and there are requirements as to the sign's location, sidewalk clearance, hours of...

As a way to support the local economy by increasing pedestrian traffic to the blocks just off the Plaza, the City has installed Plaza Periphery Business Wayfinding signs at several intersections around the perimeter of the square. The signs are designed to highlight the types of businesses known to be critical in attracting foot traffic...

Outdoor merchandise displays are a way to highlight your merchandise and attract passers-by.  Display of merchandise outside your store requires a Use Permit from the City's Planning Department. You will need to provide a site plan showing that there is sufficient clearances for pedestrians (including those with disabilities), and provide proof of insurance naming the...

If your proposed signage does not conform to the requirements of the Sign Ordinance, there is a process for requesting a variance, which can be granted by the Design Review & Historic Preservation Commission (DRHPC) if certain findings can be made. There's also an appeal process; any Planning Department staff action can be appealed to...

As you develop your plans for new or modified signage, talk with Planning Department staff, who can outline the requirements and review process that apply to your business. Staff can assist with your application and can work with you to approve temporary signage that you can use while your application is in the review process....

Planning a Special Event From nonprofit galas and civic celebrations to funky festivals and family gatherings, the Sonoma Plaza and Depot Park create an unforgettable backdrop for the memories of a lifetime. See the events calendar for a list of currently approved events as well as a list of annual events that have a date...